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Pink and purple logos evoke feelings of warmth, playfulness, and ambition. Aussie is a great example of a company that uses this logo color combination. Since many shades of pink contain some amount of blue, you can opt to use a purplish-pink to pair with your purple. By doing so, you'll create an analogous color scheme for your logo. However, if you keep your pink on the peachier side, you can add more contrast between your two logo colors.
Pink and blue logos evoke feelings of warmth, confidence, and playfulness. Baskin Robbins and Flickr are great examples of companies that use this logo color combination. Similar to pairing pink and purple, you can play with contrast when pairing pink and blue. Depending on how cool or warm your chosen shade of pink, it will pop more or less against your blue. You can also try varying the saturation of your pink and blue logo, to create a softer or bolder impression of your brand.
Pink and white logos evoke feelings of sweetness, sensitivity, and purity. LG is a great example of a company that uses this logo color combination. A more pastel pink will create a calmer impression when paired with white. But if you’re looking to add energy to your logo design, try a more saturated shade of pink. Neon pink pops against white, helping your logo to stand out visually. Alternatively, freshen up the feel of your logo by adding a touch of blue to both your pink and white.
Razzle Dazzle Rose
Medium Violet Red
Explore these 12 colors and get logo color inspiration for each.
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