Craft logo

A craft logo is essential for any crafts business looking to stand out and attract customers who value artisanship. Whether you're selling pottery, handmade jewelry, or custom art, a unique logo helps define your brand and showcase your creative spirit. With powerful editing tools and thousands of templates to choose from, it's easier than ever to customize your logo to fit your business name. From playful icons to handcrafted fonts, a well-designed logo can instantly communicate the heart of your arts and crafts business.

Not sure which logo is right for your business? For inspiration, browse our collection of craft logo ideas from various companies. Discover which inspired palettes, fonts, and symbols other businesses are using, and learn how to incorporate these design elements into your own logo. When you’re ready to craft a logo as distinctive as your artisanal products, try out our AI logo generator for free!

Make your own craft logo for free

A logo and color swatch

01. Select

Enter your business name and select logo styles, colors, and symbols — it only takes 2 minutes! Our AI-powered logo maker will use your inspiration when generating logo options.

A t-shirt with a logo on it

02. Review

You’ll be presented with 100s of custom logo mockups based on your preferences. Click your favorites and preview how they look on T-shirts, business cards, and more.

Two logo variations side-by-side

03. Perfect

Use our logo editor to perfect your design and make your vision come to life. You can easily change colors, fonts, layouts, and spacing — no fancy design skills required!

Design a custom craft logo for free. Only pay if you’re 100% happy!

Craft logo best practices

Color

When designing a craft logo, color is key to evoking the handmade, imaginative feel that defines the arts and crafts world. Earthy tones, soft pastels, or vibrant, natural colors often reflect the warmth and creativity of the brands' DIY ethos. Compelling craft logos use muted, organic palettes that evoke a personal, authentic touch. When choosing colors, consider how they’ll align with your business identity and the emotional connection you want to create with your audience, allowing your logo to stand out while feeling approachable.

Layout

The layout of your craft logo should strike a balance between simplicity and creativity. A well-organized design helps ensure your logo is memorable and easy to recognize. Many captivating craft logos use clean layouts with a central icon or shape that represents the heart of the business. It’s important to leave space for the logo elements to breathe, allowing the design to feel open and uncluttered. A thoughtful, balanced layout will help your logo convey your brand's authenticity and artistry, whether online, on product packaging, or on store signage.

Typography

In a craft logo, the typography should reflect your business's personal, handmade quality. Business owners in the arts and crafts industry often choose fonts with a hand-drawn, rustic, or playful feel to convey warmth and creativity. Whether you choose a script, serif, or sans serif, ensure that the font aligns with your brand's personality. The most captivating craft logos often feature straightforward, approachable typography that complements the design without overpowering the art or other elements, making the text legible and memorable.

Symbol

Incorporating a meaningful symbol into your craft logo can effectively capture the essence of your business. Whether it’s a paintbrush, needle, or a hand, these icons help communicate your craft’s artisanal focus in an immediate and relatable way. Many craft logos use minimalist symbols that reflect the heart of their art while keeping the design uncluttered. A carefully chosen icon can enhance your brand’s identity and create a visual connection with your audience, ensuring the logo is both unique and impactful.

Special Features

When designing a craft logo, incorporating special features can make your logo stand out. Try font pairs by mixing two fonts to create a unique, handmade feel that complements your artisanal products. Combine complementary colors that reflect the creativity of your craft with the pairs option. For a playful touch, replace a letter with a symbol, like a spool or brush, to reflect your craft. You can also add a luxurious touch with metallic foil in gold or copper, giving your logo a polished finish that reflects your skill as a craftsperson.

Frequently asked questions about craft logos

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