Law firm logo design

As a legal professional, you’ve spent years building your reputation and expertise. To communicate that reputation and expertise to clients, you need a great brand—starting with a well-designed law firm logo. Whether you work for a large law firm or work as an independent lawyer, the right brand and logo will help boost your profile and attract new clients.

To inspire your own legal logo, we’ve pulled together examples from law practices large and small, so you can see what colors, fonts, and symbols resonate most with legal clients. When you're ready to make your own law firm logo, try our AI-powered logo maker for free!

How to make your own law firm logo for free (3 steps)

A logo and color swatch

01. Select

Enter your law firm’s name and select logo styles, colors, and symbols — it only takes 2 minutes! Our AI-powered logo maker will use your inspiration when generating logo options.

A t-shirt with a logo on it

02. Review

You’ll be presented with 100s of custom logo mockups based on your preferences. Click your favorites and preview how they look on business cards, letterheads and more.

Two logo variations side-by-side

03. Perfect

Use our logo editor to perfect your design and make your vision come to life. You can easily change colors, fonts, layouts, and spacing — no fancy design skills required!

Try Looka’s law firm logo maker for free. Only pay if you’re 100% happy!

Law firm logo best practices

Colorful Windows with Trees Indoors

Color

As a lawyer, your logo needs to build trust with your clients. One way to do this at a glance is by using the right color palette. Look for dark, muted colors in shades of blue and red, which people associate with intelligence and confidence. You could also use green, which is commonly associated with money and stability. For a more established look, keep it monochrome in black and white.

In general though, you'll want to keep things simple and avoid using too many colors. Your color palette is a statement about your firm's values, so your color choice should be thoughtful and make it clear what your law firm logo stands for.

Phone Layout with Logo on Screen

Layout

As you work on your law firm logo design, think about where you’re likely to use it most often. For many lawyers, this includes places like business cards and your law firm’s letterhead, but it could also include slide shows, signage, and websites. To ensure your law logo looks great across a variety of mediums and sizes, opt for a clean, minimal layout that puts the focus on your name.

Large Letter A on Rusted Background

Typography

Times New Roman might be the favored font of lawyers, but it's not the only font option for law logos. Many law firm logos use Serif typefaces to convey history, experience, and professionalism. If you’re a more modern practice, you might opt for a Sans-Serif font. Either way, make sure your typeface is legible across mediums and sizes—so your clients can actually read their attorney’s name.

Elaborate Ampersand Symbol on Crowded Desk

Symbol

When it comes to legal symbols, there’s none more iconic than the scales of justice. But just because you work in law doesn’t mean you’re legally obligated to use this symbol in your logo. Instead, look for symbols that reflect your area of expertise and communicate something meaningful to clients — for example, if your law firm specializes in personal injury legal services, you could use an icon of a person in a cast. Make sure your symbol matches your other design elements, to create a cohesive brand for your practice.

Lightbulb against dark background - logo ideas special features

Law firm logo maker features

To stand out from the competition, try using the special features of Looka's law firm logo maker. Some popular features include curved text and color pairings. For example, you could curve your firm name around an icon of a shield or a gavel to create an emblem logo. Look at other law firms to get an idea of commonly used elements in their logos, and then use that as inspiration to see what you can do differently with your logo. By taking advantage of Looka's special features, you'll have everything you need to make your law firm logo unique.

Frequently asked questions about law firm logos

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