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Logistics logo design

Whether your business transports goods locally, nationally, or internationally, you’re playing a vital role in the larger economy. In this increasingly connected world, shipping and logistics have become increasingly complex, leaving customers unsure who to trust to get their goods from Point A to Point B. To build trust with customers and set yourself apart from the competition, you need a great brand—starting with a great logistics logo. 

While you might be an expert in operations, design might not be your strong suit. But don’t worry, Looka’s got you covered! Get logistics logo design ideas by browsing our gallery of examples, to see what colors, fonts, and symbols others are using to build trust the world over. When you're ready to create your own logo, get hands-on with our easy-to-use, AI-powered logo maker!

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A logo and color swatch

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Enter your business name and select logo styles, colors, and symbols -- it only takes 2 minutes! Our AI-powered logo maker will use your inspiration when generating logo options.

A t-shirt with a logo on it

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You’ll be presented with 100s of custom logo mockups based on your preferences. Click your favorites and preview how they look on T-shirts, business cards, and more.

Two logo variations side-by-side

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Use our logo editor to perfect your design and make your vision come to life. You can easily change colors, fonts, layouts, and spacing -- no fancy design skills required!

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Logistics logo best practices

Colorful Windows with Trees Indoors

Color

Shipping and logistics logos need to build trust at a glance, and a great way to do that is with a strong color palette. Colors like blue and red are associated with intelligence and confidence, making them a great choice for logistics companies. Keep your palette limited to 1 or 2 colors—if your logo is too complicated, customers are going to assume your services are as well.

Phone Layout with Logo on Screen

Layout

Customers rely on your company to make the shipping and logistics process as simple as possible. To do this, your business needs to be impeccably organized, and the same goes for your logo. Look for a clean, simple logo layout that conveys a sense of order and logic. By limiting the number of elements you use in your logo, you create a strong, straightforward impression of your business.

Large Letter A on Rusted Background

Typography

In the logistics business, the last thing you want to do is confuse customers. When picking a font for your logistics logo, focus on readability. You need something that’s as easy to read on a business card as it is on the side of a truck. Bold, Sans-Serif fonts are a great choice for this industry, since their strong lines not only make them easy to read, but also give off an air of reliability.

Elaborate Ampersand Symbol on Crowded Desk

Symbol

Look for symbols that match your services and add meaning to your logistics logo. For instance, a moving company might want to include a box symbol, while a company specializing in worldwide shipping might want to include a globe symbol. Whatever symbol you choose, make sure it doesn’t disrupt your other design elements, to maintain a strong, straightforward impression of your brand.

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